BeoHosting Team
10+ years of experience — Web hosting and infrastructure specialists
- Hosting
- WordPress
- cPanel
- SEO
- Security
- Domains
Last updated:
Whether you organize a single conference or a recurring festival, an event website is the central hub for tickets, speakers, schedule, and updates. This guide uses The Events Calendar plugin to build a full event site with ticket sales, sessions, speakers, and an interactive calendar.
Website for Events
Pick an event platform
WordPress with specialized plugins is the most flexible solution for an event site. Alternatively consider an Event Starter Theme. Required functionality: event listing with filtering, ticket sales, calendar view, attendee registration, social-network integration and responsive design. On BeoHosting install WordPress in one click and pick an event theme.
Set up event listing
Install The Events Calendar plugin (free covers basics) or Events Manager for advanced control. Each event needs: name, date and time, location (with map), description, price, category and featured image. Organize events by categories (conferences, concerts, workshops, festivals) and allow filtering by date, location and type. Add an "upcoming events" widget on the homepage.
Integrate a ticket-sales system
For online ticket sales, use Event Tickets Plus (works with The Events Calendar) or WooCommerce with an event-ticketing addon. The system should support: multiple ticket types (VIP, standard, early bird), ticket-count limits, online payment (cards, PayPal), QR code generation and automatic email delivery. Integrate a payment processor such as Stripe or PayPal. Also consider group discounts.
Create an event calendar
An interactive calendar is the heart of an event site. The Events Calendar offers monthly, weekly and daily views, plus an event list. Add subscription via Google Calendar, Apple Calendar or iCal. Use different colors for different event categories. Set up automatic email reminders for registered attendees. The calendar should be easily accessible from the main navigation.
Add speaker and sponsor sections
A professional event site must showcase speakers and sponsors. For speakers, create individual profiles with photo, biography, talk topic and social-network links. Use a Custom Post Type or a plugin like Speaker Directory. For sponsors, build a section with logos ranked by sponsorship tier (gold, silver, bronze). Add links to sponsor sites and short partnership descriptions.
Set up photo and video gallery
A gallery of past events is a great way to attract new attendees. Use Envira Gallery or FooGallery for a professional presentation. Organize galleries by event and year. For video, embed YouTube or Vimeo snippets from previous events — talks, aftermovies, interviews. Optimize images for web (WebP, lazy loading). Add social proof — attendee testimonials and event ratings.
Launch the site and promote events
Before launch, test the full flow: event preview → ticket purchase → email confirmation. Ensure the site works on mobile — most people buy tickets from a phone. Set up Google Analytics for conversion tracking and Facebook Pixel for retargeting. Promote events through: social networks (Instagram, Facebook Events), email marketing, Google Ads, media and influencer partnerships. Use a countdown timer on the site for FOMO.
Ready to launch your website?
Join 4,000+ satisfied customers. Free migration and 15-day money-back guarantee.
FAQ
Answers to the most common questions about our services.
Our guarantees for your peace of mind
Protected from every angle
15-day guarantee
We refund without questions in the first 15 days.
Free migration
We migrate your site with no downtime — you do nothing.
24/7 support
Our experts are here 24/7 via tickets and live chat.